Why do you want to create content?
The purpose is to share what you know.
It’s a stream of your thoughts as insights to your desired audience.
There is one problem.
It’s a one-way street.
The approach let you build the following but no engagement.
For that you have to open two-way street.
Create content that strike curiosity and conversation.
I had one-way content creation mentality for long time.
I am still working on my limitation.
CISSP As An Art my pet project.
My passion is to share CISSP expertise with art and creative visual storytelling.
But I am not the only person who can blend cybersecurity with creativity.
There are many more in the world.
In fact, they are better than me.
Creating content with only my perspectives closes door to know more percepetions for me.
The best way is to create content is to share your view and also ask others to join you.
Observe one thing or trend and write about it. Then ask others how they view the same thing with their experience.
That creates the engagement.
Ask thoughtful questions that can trigger organic conversation.
Not just one word answer.
Don’t focus on only creation.
Focus on participation.
Involve in great discussion and become part of their two-way street.
Your engagement will drive traffic back to your content that drives further engagement.
People can read from books or magazine when they want to consume one-way information.